Google Ads Management Services That Lower Your Cost per Lead
We rebuild and manage Google Ads accounts so more of your budget reaches people who are ready to buy, and less of it disappears into irrelevant searches.
What your free audit covers
- Keyword, ranking and ad-spend review
- Conversion tracking health check
- Competitor and SERP snapshot
- Top 10 prioritised fixes
- A clear 90-day action plan
Delivered within 48 hours. No obligation.
- Rated 5.0 on Google
- You own every ad account
- No long lock-in contracts
- Reply within 1 business day
- Serving clients in 6 countries
Google Ads management is the weekly work of running your Google Ads account: choosing keywords and negatives, structuring campaigns, writing and testing ads, setting bids and budgets, and making sure conversions are tracked correctly. Good management lowers your cost per lead; poor management lets Google’s automation spend freely on low-quality traffic.
Campaign Types We Manage
Search
Intent-based keyword campaigns with tight ad groups and strong negatives.
Performance Max
Asset groups, audience signals, brand exclusions and search-term visibility.
Shopping
Feed-driven campaigns for ecommerce. See ecommerce PPC services.
YouTube and Demand Gen
Video and visual campaigns for awareness and remarketing.
Local Services Ads
Pay-per-lead ads for eligible home service and legal businesses.
Remarketing
Bring back visitors who didn’t convert the first time.
What Happens in Your First 30 Days
- We audit your account and show you exactly where spend is being wasted.
- We fix conversion tracking so Google’s bidding learns from real leads, not page views.
- We restructure campaigns around intent and add negative keyword lists.
- We launch new ad tests and set bid strategies that match your goals.
- You get a written summary of every change and what we expect it to do.
Agency vs Freelancer vs In-House
Choosing who runs your Google Ads matters more than any single setting. Ask any provider three questions: will I own the account, how will you track real leads, and what will you change in the first 30 days? We answer all three in writing before you sign.
| What to check | Why it matters | Our answer |
|---|---|---|
| Account ownership | You keep the history and data if you switch providers | You always own the account |
| Conversion tracking | Bidding is only as good as the data it learns from | Calls, forms and offline sales tracked |
| Contract length | Long lock-ins protect the agency, not you | Short initial term, then monthly |
| Who does the work | Some agencies resell to unknown freelancers | Our own team, named on your account |
How Our Fees Work
We quote a fixed monthly management fee based on your campaigns, locations and ad spend. No published price list, because every account is different. Request your custom Google Ads quote.
Google Ads management is part of our wider PPC management services. We also run Google Ads for law firms and HVAC companies.
Paid ads, explained in under a minute
Practical breakdowns from Abhishek Bansal, founder of SEO PPC Services. Each one is under a minute.
Google Ads management by market
Each market has its own costs, competitors and buyer habits.
Google Ads guides
Read these before you set a budget or hire an agency.
A 90-day plan you can hold us to
No black box. Each week you see what changed, why we changed it and what it did to your numbers.
Week 1
Audit
We review your ad accounts, analytics and website and show you exactly where money and rankings are being lost.
Week 2
Plan
You get a written 90-day plan with keyword targets, campaign structure and the KPIs we will report on.
Weeks 2–4
Build
Tracking, campaigns, landing page fixes and priority SEO pages go live, each one documented.
Ongoing
Grow
Weekly PPC optimisation, monthly SEO sprints and a plain-English report with a review call.
Marketing that answers to your bottom line
Every report ties spend to leads, sales and cost per acquisition. If a channel isn’t paying for itself, you’ll hear it from us first.
100%
Account and data ownership, always yours
48h
Free audit turnaround
1 day
Reply time on quote requests
6
Countries we serve: US, UK, CA, AU, UAE, IN
What working with us looks like
- Named specialists on your account, not anonymous freelancers
- Transparent reporting on spend, leads, cost per lead and revenue
- Paid and organic together, so PPC data guides SEO priorities
- No lock-in: a short initial term, then month to month
Google Business Profile
5.0
★★★★★ Rated 5.0 on Google
Frequently Asked Questions
Still have a question? Talk to a specialist; the call is free.
How do Google Ads agencies charge?
Most charge a flat monthly fee, a percentage of ad spend, or both. We charge a fixed monthly fee agreed upfront in your quote.
How long until Google Ads work?
New campaigns usually get impressions and clicks on day one. Smart bidding needs two to six weeks of conversion data to stabilise, so judge performance over the first 60–90 days.
Can you fix a Performance Max campaign?
Yes. We add brand exclusions, review search-term insights, rebuild asset groups and feed in better audience signals and conversion data.
Will you use my existing account?
Yes. Keeping your account preserves its history. We only recommend a fresh account in rare cases, and you would own that too.
Do you need access to my website?
Only to install tracking tags, usually through Google Tag Manager. We can guide your developer if you prefer.
Let’s find the customers you’re missing
Share a few details. A specialist reviews your ads or website personally and, within one business day, sends a short plan and a clear quote. No obligation.
- Free audit of your ads or website
- A clear 90-day plan with KPIs
- No pressure and no lock-in contracts
Request your free quote
Takes about 60 seconds. We reply within one business day.